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Website builder with hosting and a store

Should you build your own Squarespace?

Switch to Framer or WordPress.com. For a site without a store they cost $8 to $10 a month, not $29.

SWITCH

Short answer

Squarespace Core costs $29 a month on yearly billing, about $1,000 over 3 years, after a July 2026 price rise. Framer and WordPress.com give you visual editors and custom domains for $8 to $10 a month, which saves about $700 over 3 years if you don’t sell through the site. Building from scratch costs more than staying put, about $1,650, mostly in upkeep, because every text change then needs a developer or a prompt.

Buy for 3 years
$1,044
Core, $29/mo
Build and run for 3 years
$1,657
16 h to build, 1 h/mo upkeep
Verdict
SWITCH
Money and risk combined

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Cheaper options

Squarespace pricing in 2026

PlanBilled yearlyBilled monthly
Basic$19/mo$25/mo
Core Typical$29/mo$39/mo
Plus$49/mo$65/mo
Advanced$99/mo$139/mo

Paying too much? If one or two people edit a simple site without a store, Basic at $19 a month is enough.

Per website, billed annually. Squarespace’s page showed euros to our checker, so these USD prices come from three 2026 reports that agree. Squarespace raised US prices in July 2026: annual Core went from $23 to $29 and Plus from $39 to $49. Checked October 26, 2026 from 2026 reviews.

Run your own numbers

Defaults are a typical small team at $30/hour. Change anything.

If you buy Squarespace
If you build it
Buy
$1,044
Build
$1,657

Buying is about $613 cheaper over 3 years.

3-year totals. Building includes your time, upkeep, running costs and one month of an AI app builder ($25). Change any number to match your situation.

What you’d build

  • A 5 to 8 page marketing site on free static hosting
  • A blog or news list written in Markdown
  • A contact form with spam protection
  • Meta tags, a sitemap and privacy-friendly analytics

Static hosting is free on Cloudflare Pages, Netlify or Vercel; budget about $2 a month for your domain.

What you’d give up

  • Drag-and-drop editing that anyone on the team can use
  • A built-in store, bookings and email campaigns
  • Hosting, SSL and uptime handled for you
  • Templates and 24/7 support

Risks the price doesn’t show

EditingMedium

Every text change needs a code edit or a prompt unless you add a CMS.

SEO and speedMedium

Squarespace sets up redirects, sitemaps and SSL for you. You would set up and test each one.

Forms and emailMedium

A contact form needs spam protection and reliable email delivery.

When the verdict flips

Switch to BUY if you sell products or take bookings through the site, because the store, tax and payment tools are the part you should not rebuild. Switch to BUILD only if the site is a few static pages that a developer on your team edits.

Sources

Squarespace pricing · Squarespace price rise, July 2026 (PetaPixel) · Squarespace pricing, Sept 2026 (Style Factory) · Squarespace pricing change tracker, July 2026 (PricingSaaS)

Build hours are our estimates for one person using an AI app builder. How we score. Spotted a wrong price? Tell us on X @BuildictHQ.

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